Allseating To Open Showroom in New York City This Summer

April 28, 2018

Allseating To Open Showroom in New York City This Summer

This will be the seating manufacturer’s first East Coast showroom located in the city’s Flatiron District

 

New York, NY — April 2018— Allseating,a leader in the design and development of seating solutions for every situation, is excited to announce that the company has signed a lease for a New York City-based showroom, set to open this summer in the ultra-trendy Flatiron District. 

 

“When we found the space, which is located on the corner of Broadway and 26th Street—just steps away from Madison Square Park and the iconic Flatiron building, we felt captivated by the energy of the community and its deep-rooted design history,” says Laura Barski, Vice President of Marketing. “We are eager to break ground in New York City’s design district and offer our East Coast sales team a local space to showcase, present, and educate.”

 

Located on the third floor of 1140 Broadway in Suite 307, the new showroom will display the brand’s latest collections and offer the architecture and design community an intimate space to gather for a variety of programming, including lunch and learns, focus groups, and training sessions. Designed by Allseating’s marketing team and currently under construction, the showroom will be fresh and modern with a clean, white interior and a glass storefront. A kitchenette will also be available as a casual work space or a place to grab a quick bite.

 

Allseating’s New York City showroom, the first to be located in the Eastern region of the United States, will join the company’s two other showroom locations —Toronto and Chicago— as part of its growing North American presence. The signature products on display will include the award-winning Lyss collection, designed by Carl Gustav Magnusson, as well as the acclaimed Astute, Exchange, Foster, Ayles and Jif collections. The revolutionary You chair will also be featured. The display aims to highlight the diversity in product offerings, underscoring the company’s mission to offer seating for all situations, including those for commercial, hospitality, and institutional applications.

 

For more information about Allseating’s New York City showroom, please contact Cindy Lawton-Moreby, regional sales director, at cindy@allseating.com.